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Business / Qatar Business

QIIB launches ‘first-of-its-kind’ promotional campaign in Qatar

Published: 17 Jun 2026 - 09:45 am | Last Updated: 17 Jun 2026 - 09:47 am
Head of Business Development Sector at QIIB, Khalid Abdulrahman al-Shaibei,

Head of Business Development Sector at QIIB, Khalid Abdulrahman al-Shaibei,

The Peninsula

Doha, Qatar: QIIB has announced the launch of a new and unprecedented promotional campaign, the first of its kind in Qatar, exclusively for holders of Visa credit and debit cards from both the retail and small and medium-sized enterprise (SME) segments.

The campaign offers customers an exceptional opportunity to win major prizes with a total value of QR3m in the form of Sukuk, as part of the Bank’s ongoing efforts to provide innovative, value-added and sustainable rewards to its customers.

Running from June 10 to January 17, 2027, the campaign introduces a “unique” reward concept that represents a significant evolution in banking rewards.

Three winners—two from the retail segment and one from the SME segment—will each receive Sukuk worth QR1 million, instantly transforming the winners into investors in rewarding financial instruments.

Under the campaign terms, all existing and newly issued Visa cardholders are eligible to participate.

Entries will be calculated based on cumulative purchase spending (with a minimum transaction value of QR100 and excluding cash withdrawals and ATM transactions).

Customers will receive two entries into the draw for every QR1,000 spent internationally using Visa credit or debit cards, and one entry for every QR1,000 spent locally using Visa credit cards. To qualify for the final draw, which will take place on January 28, 2027, customers must achieve a minimum cumulative spend of QR50,000 during the campaign period for the retail segment and QR80,000 for the SME segment.

Commenting on the launch of the innovative campaign, Mr. Khalid Abdulrahman al-Shaibei, Head of Business Development Sector at QIIB, said, “ We are proud to launch this unprecedented campaign, which goes beyond the traditional concept of banking rewards.

“Offering rewards in the form of Sukuk worth millions of Qatari Riyals is a distinctive innovation that reflects our commitment to promoting an investment culture and empowering both individual and business customers to enter the world of rewarding investments and grow their wealth through Shariah-compliant financial instruments.”

He noted, “ In designing this campaign, we were keen to ensure inclusivity by combining rewards for individuals with strategic support for the SME sector, which we consider a fundamental pillar of the national economy.

“Through a purchase-based earning mechanism that recognises both local and international spending, we have created broad and fair opportunities for everyone to win Sukuk worth up to QR3m, making every Visa card transaction a step towards a promising investment future.”